URxProbablyRxight
Meds & Counsel without Patience for Patients
Ever heard of Dick’s Last Resort? Never been to the restaurant myself, but I love the concept. It’s like the court jester in medieval times being able to tell the King the harsh truth since everything he said was in—you guessed it—jest. Why has no pharmacy taken up this business practice? If patients expect harsh but fair truth from the pharmacy team, they’ll accept it readily.
Welcome to URxProbablyRxight. The pharmacy of the future where we provide “Meds & Counsel without Patience for Patients.”
Co-pay Prognostication
[Patient]: “Yeah, Lesley, how much this Chantix cost with my insurance?”
[Tech]: “Do you have a prescription?”
[Pt]: “No, I just got this here ad. Saw it on TV, too.”
[Tech]: “Unfortunately we’d need a prescription before we can process it to get you a price through your insurance. I can give you the cash price, though, if you’d like.”
[Pt]: “I ain’t got no cash on me.”
[Tech]: “No, no, the out-of-pocket price. The price without insurance.”
[Pt]: “I got insurance. Just wanna know how much it costs.”
[Tech]: “But we’d need a prescription before we can run it through our system to get you a price.”
[Pt]: “So I gotta bother my doctor for a ‘scription for somethin’ I don’t even know if I can afford?”
[Tech]: “I know it sounds silly, but—”
[Pt]: “What kinda racket you runnin’ here?!”
[Tech]: “Or you can call your insurance. They should be able to tell you what the co-pay would be.”
[Pt]: “Call my insurance? Hell no! You ever try callin’ a ‘surance company?”
[Tech]: . . .